Bring the comments themselves
Read scored sponsor mentions in the viewers' own words, with the source video and date attached.
Use case
A sponsor asks how the ad landed.
Sponsor mentions
Know how the ad landed before the sponsor asks.
Add a sponsor by name and the tray gathers the comments that mention them. Once the AI has read one, the sponsor's page quotes it with who said it, under which video, and when.
SentimentExample
Fieldnote Coffee
← Back to sentimentWhat people are saying about your sponsors
How it is going
supportive
supportive, across 20 mentions of Fieldnote Coffee.
"Bought the beans they sponsored and they are the ones I kept buying."
supportive
Offcut Ken · Two Ways To Cut A Tenon
"Ad read went on a bit, but the coffee is genuinely good."
neutral
Lathe Nights · The Bench I Would Build Again
From comments the tray has collected.
Sponsor mentions include collected comments that name the brand. Sentiment describes the comments that received an AI score, not every mention or your whole audience.
Sponsor mentions start with what the tray can see
The archive is limited to comments YouTube made available to the tray. It is not a complete record of every comment ever posted.
The sponsor comments shown here link to their matching comments while those words remain in your archive.
Outcomes
What this gives you
Choose the names that count
Add other names the sponsor goes by. Suggested spellings wait until you choose to use them.
Show both views
Supportive comments open first. A separate view shows up to 50 other scored mentions.
The path
From the question to the mentions
Add the sponsor
Enter the name as you say it and any other names they go by. Suggested names do not count until you choose to use them.
Let the tray look back
The tray checks the comments it has kept. With one sponsor, comments about “the sponsor” can count too. With more than one, an unnamed comment is not assigned to either.
Wait for a scored mention
A mention can count before the AI has read it, but it can appear on the sponsor page only after it receives a score.
Open the sponsor page
The page waits for at least three scored mentions before describing the overall response. Each view shows up to 50 of its newest comments.